About IF Architecture

Architecture and interior design is a blend of multiple disciplines to express a singular vision. We draw inspiration from a myriad of influences, including art, fashion, psychology, branding, graphic design, social and cultural trends, as well as the best examples of architecture from around the world, both historical and contemporary. Our clients include category-leading global corporations, cutting-edge creative companies, innovative restaurant entrepreneurs, market-winning Australian retailers and homemakers seeking a place to enhance their lifestyle. In a home, the outcome may be comforting, relaxing and nourishing. In a store, welcoming and engaging, conducive to browsing and exploration. In a café, stimulating, convivial and intimate. In a workspace, a motivator of professionalism and focussed productivity. In each case, our role is to create an emotional experience of a physical space that satisfies our client’s needs and objectives now and into the future. Each project we undertake is an individual expression unto itself, with the starting point of the process emanating more from client than architect.  The first duty of an architect is to listen. To cast aside any pre-conceived notions and focus on our client’s needs and wishes. We rarely ask a client how he or she thinks the finished product should look. Instead we ask: How do you want to feel in the space? How will it best serve you? Physically, practically, emotionally and aesthetically? In the case of our work in the retail, corporate and hospitality sectors, the same core questions apply to our client’s colleagues, staff, customers and patrons.