The Science Behind Reflective Coatings

According to the Cool Roof Rating Council (CRRC), black surfaces in the sun can become up to 90° F hotter than the most reflective white surfaces. Radiant heat and powerful UV rays cause thermal shock and rapid deterioration of all roofing materials at the molecular level. This constant exposure results in accelerated aging, lost flexibility, fatigue, splits and cracks and ultimately roof membrane failure. Hotter roofs increase internal building temperatures, requiring cooling systems to work harder.

Reflective roofing restoration systems deliver high solar reflectivity and thermal emittance which significantly reduces roof temperatures. Lower roof temperatures have been proven to decrease internal building temperatures resulting in recurring savings from lessened air conditioning needs

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