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22 Oct 2021 by Serge Ferrari
The Serge Ferrari Group introduces a new corner — a modular ‘Texlab’ specifically developed to promote all three product categories at partner showrooms and stores. Designed for versatility, this corner can be adapted to space available and products carried by the partner — indoor blinds, outdoor blinds, patio.
But it also goes much beyond. This space was designed to deliver a didactic and immersive experience, taking the form of a genuine materials library incorporating the whole palette of products and colours available within the Soltis range — Serge Ferrari’s signature solar protection range. The design additionally includes an experiential table where customers can sit comfortably to compare samples, as well as an interactive touch screen offering a window into the brand’s digital services (pergola configurator, virtual showroom).
Texlabs are manufactured in the greater Lyon area (France), in a local woodworking cooperative — La Fabrique. Materials used for their construction are naturally sourced (wood and wood derivatives) from sustainably managed forests. And the furniture’s hidden structure is made from collected wood offcuts, thereby contributing to a reduced environmental footprint and promoting the use of readily available materials.
For more information, please download the press release and download HD pictures