Brief
HGC is a full - fledged telecom fixed - line operator and ICT service provider with extensive local and international network coverage and infrastructure . HGC wanted to create a differentiated advertising truck that is eye - catching . at the same time , to educate the audience that HGC has expanded its global footprint . The brief is simple but not easy , and it is our job to make the truck as visually loud as possible under the road traffic regulations.
What we did
Responding to this challenge , QUECO created a huge eye - catching optical illusion fibre - optic to deliver the apparent message . On the other hand , to visualize HGC's services and its global footprint in a relatively practical graphics . QUECO worked clotyly with the production vendar to solve the technical issues of decorative lightings . Despite many limitations , client is happy with the overall result.
What we achieved
QUECO received positive feedback from our client and also the road users , it is heartening for the team to continue working on its upcoming truck activities.
Service
Event marketing, Graphics, Communication, Production management
Brief
HGC is a full - fledged telecom fixed - line operator and ICT service provider with extensive local and international network coverage and infrastructure . HGC wanted to create a differentiated advertising truck that is eye - catching . at the same time , to educate the audience that HGC has expanded its global footprint . The brief is simple but not easy , and it is our job to make the truck as visually loud as possible under the road traffic regulations.
What we did
Responding to this challenge , QUECO created a huge eye - catching optical illusion fibre - optic to deliver the apparent message . On the other hand , to visualize HGC's services and its global footprint in a relatively practical graphics . QUECO worked clotyly with the production vendar to solve the technical issues of decorative lightings . Despite many limitations , client is happy with the overall result.
What we achieved
QUECO received positive feedback from our client and also the road users , it is heartening for the team to continue working on its upcoming truck activities.
Service
Event marketing, Graphics, Communication, Production management
Brief
HGC is a full - fledged telecom fixed - line operator and ICT service provider with extensive local and international network coverage and infrastructure . HGC wanted to create a differentiated advertising truck that is eye - catching . at the same time , to educate the audience that HGC has expanded its global footprint . The brief is simple but not easy , and it is our job to make the truck as visually loud as possible under the road traffic regulations.
What we did
Responding to this challenge , QUECO created a huge eye - catching optical illusion fibre - optic to deliver the apparent message . On the other hand , to visualize HGC's services and its global footprint in a relatively practical graphics . QUECO worked clotyly with the production vendar to solve the technical issues of decorative lightings . Despite many limitations , client is happy with the overall result.
What we achieved
QUECO received positive feedback from our client and also the road users , it is heartening for the team to continue working on its upcoming truck activities.
Service
Event marketing, Graphics, Communication, Production management
Hong Kong SAR
Australia
Indonesia
Malaysia
New Zealand
Philippines
Singapore
