A Walk In the Woods
Wandewoo is a slang derived from the word "Wonderful". The Client has a vision to inspire its customers to appreciate the finer things by slowing down the pace of life. Each piece of the home and lifestyle products are handmade by artists and designers from around the whole. SODA is tasked to magnify this vision into the spatial design of their first flagship retail store in Asia. Located at Marina Square, the Shopping Haven at the Bay, the irregularity of the floor plate is translated into a diverted journey as walking in the woods whereby the circulation space for the customers has no clear pathways. Fixtures are purposefully designed and arranged to divert the movements throughout the entire store in order to achieve the sense of exploration and curiosity. The element of surprise is inserted towards the rear end of the journey and presented as an impression of a secret garden which displays the Client's handmade floral items.
A Walk In the Woods
Wandewoo is a slang derived from the word "Wonderful". The Client has a vision to inspire its customers to appreciate the finer things by slowing down the pace of life. Each piece of the home and lifestyle products are handmade by artists and designers from around the whole. SODA is tasked to magnify this vision into the spatial design of their first flagship retail store in Asia. Located at Marina Square, the Shopping Haven at the Bay, the irregularity of the floor plate is translated into a diverted journey as walking in the woods whereby the circulation space for the customers has no clear pathways. Fixtures are purposefully designed and arranged to divert the movements throughout the entire store in order to achieve the sense of exploration and curiosity. The element of surprise is inserted towards the rear end of the journey and presented as an impression of a secret garden which displays the Client's handmade floral items.
A Walk In the Woods
Wandewoo is a slang derived from the word "Wonderful". The Client has a vision to inspire its customers to appreciate the finer things by slowing down the pace of life. Each piece of the home and lifestyle products are handmade by artists and designers from around the whole. SODA is tasked to magnify this vision into the spatial design of their first flagship retail store in Asia. Located at Marina Square, the Shopping Haven at the Bay, the irregularity of the floor plate is translated into a diverted journey as walking in the woods whereby the circulation space for the customers has no clear pathways. Fixtures are purposefully designed and arranged to divert the movements throughout the entire store in order to achieve the sense of exploration and curiosity. The element of surprise is inserted towards the rear end of the journey and presented as an impression of a secret garden which displays the Client's handmade floral items.