About Auralex Acoustic

Auralex Acoustics was founded back in 1977 because the acoustical products available at that time were way too expensive and had important disadvantages. In fact, they were so expensive that even the big-budget broadcast and recording facilities I worked in said they couldn’t afford them! I knew there had to be a better way, so Auralex was born out back in my garage. Finally, great sound was available to all….not just the rich. Now, more than 44 years later, we’re still providing great products and great advice! As a person in the market for acoustical consulting or products, you should choose Auralex instead of our competitors because...

Our products offer the best performance regardless of price.

Having been in the acoustics, sound reinforcement, broadcast and recording fields ourselves for so many years, we have a good feel for what’s needed, what really works “and what’s fluff.” Over the years, we’ve fine-tuned our line and now have in place solid products to solve virtually every acoustical problem – regardless of room size, shape or function. Auralex doesn’t make “me too” products, so if a product’s in our line, you can rest assured that it’s the best it can be at solving a particular problem. You can trust Auralex for solutions that absolutely work – even better than some competing products that can cost many times our prices.

Some folks question how our products can truly be the best on the market, yet be so reasonably priced. It’s because we work on shorter profit margins than our competitors and subscribe to the Henry Ford business model. (Mr. Ford said he’d rather sell a million cars for a dollar apiece than sell one car for a million dollars.) Why’d he say that? Because he knew satisfied customers would spread good word of mouth about his products and also return themselves to buy more from him in the future. It must work: Auralex gets way more referrals and repeat business than any MBA school textbook says a company should. Since satisfied customers have proven to send us their friends, we operate – and price our products – in such a way as to gain more satisfied customers. Makes sense, doesn’t it? This kind of long-term thinking got us where we are.