Bardem
Bardem is a modern cocktail bar in the heart of Helsinki.
The restaurant Penélope gets a new neighbor: Bardem, a cool and casual cocktail bar specializing in mixed drinks.
The strategy
When the restauranteurs behind Penélope, Hans Välimäki and Arto Rastas, decided to create a totally new concept in Helsinki, they turned to Fyra. And based on the visual identity created by Kallan & Co, we set out to create the perfect place for everything from celebrations to drinks after work. The result is Bardem – a totally unique bar that people love to visit and hate to leave.
The very first thing that needed doing was to transform the two-story space in Helsinki’s Epicenter building from a store into a restaurant, giving the surrounding offices, stores and other restaurants a classy yet not-at-all-uppity new neighbor.
The concept
The idea was for the restaurant to literally center around a large bar featuring prominently-placed bottles. The bar is meant to be an attention-grabber, allowing guests to relax and enjoy their own personal space. The dark ambiance and dim lighting provide protection from prying eyes. And the laidback vibe pulls guests in and provides a refuse from the hectic life of the outside world.
The implementation
Bardem’s interior naturally combines the old with the new, creating a unique and laidback atmosphere. The recycled and reupholstered furniture and curtains create a soft and intimate acoustic environment throughout the entire space.
Bardem is a modern-day speakeasy where nuances from the 80s all the way to today come together to create something totally new.
This article originally appeared in fyra.fi